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To become a certified Salesforce Marketing Cloud Administrator, candidates must successfully pass the Marketing-Cloud-Administrator exam. Marketing-Cloud-Administrator exam is designed to test the candidate's proficiency in using the Salesforce Marketing Cloud platform, as well as their ability to manage marketing campaigns, create personalized content, and analyze campaign data. Marketing-Cloud-Administrator Exam consists of 60 multiple-choice questions and must be completed within 105 minutes.
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To prepare for the Salesforce Marketing Cloud Administrator certification exam, candidates must have a strong understanding of marketing automation principles, as well as experience using Salesforce Marketing Cloud. They can also take advantage of various resources provided by Salesforce, such as online courses, study guides, practice exams, and community forums.
Salesforce Marketing-Cloud-Administrator Exam is intended for those who are responsible for managing and administering the Salesforce Marketing Cloud platform. Salesforce Certified Marketing Cloud Administrator Exam certification exam is relevant for marketing professionals who want to improve their knowledge of the platform and advance their careers in digital marketing. It is also relevant for Salesforce administrators who want to expand their knowledge and skills in marketing automation and campaign management.
Salesforce Certified Marketing Cloud Administrator Exam Sample Questions (Q113-Q118):
NEW QUESTION # 113
Northern Trail Outfitters has noticed an issue with their sends today.
Which two links in Setup Home could be used to troubleshoot the issue?!
Choose 2 answers
- A. Create Support Case
- B. Help and Training
- C. System Status
- D. Failed Sends
Answer: C,D
Explanation:
To troubleshoot issues with email sends in Salesforce Marketing Cloud:
* B. Failed Sends: This link in Setup provides detailed logs and reasons why certain sends have failed, which is crucial for diagnosing problems with specific email campaigns.
* D. System Status: Checking the System Status helps determine if there are any ongoing issues with the Salesforce servers that might be impacting email sends globally or regionally.
NEW QUESTION # 114
A Marketing Cloud admin has been asked to include Sales Cloud data in their queries.
Which future would allow this functionality?
- A. Cloud Pages
- B. Synchronized Data Sources.
- C. Query Studio
- D. Journey Builder
Answer: B
Explanation:
To use Sales Cloud data in their queries, the admin should use Synchronized Data Sources. This feature allows Marketing Cloud to automatically import and update data from Sales Cloud objects and fields. The data is stored in data extensions that can be queried using SQL.
NEW QUESTION # 115
A Marketing Cloud Admin has noticed a File Drop Automation has been failing on the import File activity. The automation is configured with a filename pattern, so the filename is expected to begin with customer_import_. The import is configured to look for a file named customer_import_%%Year%%%%Month%%%%Day%%.csv, however, the admin notices the filenames include seconds and milliseconds.
How should the admin fix the issue?
- A. Use %%FILENAME_FROM_TRIGGER%% in the import File Activity
- B. Make sure the filename has a date stamp to avoid duplication
- C. Make sure the file is placed on the correct subfolder within the SFTP
- D. Use the exact filename used for the trigger in the import File Activity
Answer: A
NEW QUESTION # 116
A Marketing Cloud admin is configuring Social Studio to manage Northern Trail Outfitters social media accounts.
Which 2 prerequisites for configuring Social Studio should the admin consider? Choose 2 answers
- A. Bitly URL Shortener
- B. Facebook ad manager
- C. Google URL Shortener
- D. Login detail for each social media account
Answer: B,D
Explanation:
Before configuring Social Studio for managing social media accounts, ensure these prerequisites are met:
* Facebook Ad Manager: Access to Facebook Ad Manager is essential for managing and monitoring Facebook advertising campaigns directly from Social Studio.
* Login Details: Have the necessary login credentials for each social media account that will be managed through Social Studio to ensure seamless integration and management across platforms.
NEW QUESTION # 117
An entertainment company is hosting events across the country in different venues. They want to use Contact Builder to feed Journey Builder. Contact who enter a journey will go through a decision split based on the type of event. The journey will send a series of emails and one of them will contain the venue details dynamically populated with AMP script.
The Company collects the following information:
- Customer data (email address, first name, last name...).
- Event registration (email address, event ID, event name, event type, venue ID...).
- Venue details (venue ID, venue name, venue address...).
- Payment details (email address, event ID, total paid...).
The Company does not want to link everything in Contact Builder.
Which are the two data sources that must be incorporated inside Contact Builder?
Choose 2 answers.
- A. Customer Data
- B. Payment Details
- C. Venue Details
- D. Event Registration
Answer: A,D
Explanation:
For the entertainment company's setup using Contact Builder and Journey Builder, the two data sources essential to incorporate are:
* A. Customer Data: This is crucial because it includes basic customer identifiers such as email addresses, which are necessary for sending emails and personalizing communications.
* B. Event Registration: This data is critical as it contains the event-specific details needed for the decision splits in the journey, such as event ID, event type, and event name, which will determine the content of emails, including dynamic venue details through AMPscript.
These data sources ensure that the journeys can be personalized and targeted based on the customer's registered events, enhancing the relevance and effectiveness of the communications.
NEW QUESTION # 118
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