2026 The Best Salesforce MCC-201: Marketing Cloud Connect Essentials Exam Actual Questions

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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q61-Q66):

NEW QUESTION # 61
What are the similarities between Automation Studio and Journey Builder?

A. Fire an event from Automation Studio to Journey Builder
B. Have duration plus wait activity
C. Ability to define an email send

Answer: A

NEW QUESTION # 62
When Northern Trail Outfitters acquires a new customer, it would like to send a series of welcome messages on behalf of the brand with an optimized send time. New customers will be sent to Marketing Cloud via an hourly batch file drop.
Which solution should the consultant recommend?

A. Use Automation Studio to process and segment the new customers, and use Email Studio for the campaign sends and decisioning.
B. Use Automation Studio to process and segment the new customers, and use Journey Builder for the campaign sends and decisioning.
C. Use Journey Builder to process and segment the new customers, and for the campaign sends and decisioning.
D. Use Automation Studio to process and segment the new customers, and for the campaign sends and decisioning.

Answer: B

Explanation:
To send a series of welcome messages on behalf of the brand with an optimized send time to new customers who are sent to Marketing Cloud via an hourly batch file drop, Northern Trail Outfitters should use Automation Studio to process and segment the new customers, and use Journey Builder for the campaign sends and decisioning. Automation Studio is a tool that allows marketers to automate tasks and workflows using different activities, such as importing files, filtering data, or sending emails. Journey Builder is a tool that allows marketers to create personalized customer experiences across different channels and platforms using different activities, such as sending emails, updating data, or optimizing send time. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_as_automation_studio.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_jb_journey_builder.htm&type=5

NEW QUESTION # 63
Northern Trail Outfitters wants to know the number of Contacts in their account. This information needs to be emailed to their Chief Marketing Officer on a weekly basis.
What could be configured to meet this request?

A. Schedule the Contacts Counts Standard Report
B. Query the _Contact Data View and transfer it weekly
C. Configure the Contact Extract Activity in Automation Studio
D. Query the _Subscriber Data View and Extract it weekly

Answer: C

NEW QUESTION # 64
Northern Trail Outfitters (NTO) has been storing web behavior to a data extension for several years. They have indicated with several hundred millions of rows there has been an impact on performance. NTO indicates they only need to store data from the previous twelve months which will not exceed eighty million rows.
Which two methods would allow them to utilize a Retention Policy? (Choose 2 answers)

A. Replace the current data extension with a new data extension configured with a Retention Period.
B. Reconfigure the current data extension as-is with a Retention Period via Contact Builder.
C. Clear data from the current data extension completely, then reconfigure a Retention Period via Email Studio.
D. Delete data from the data extension prior to twelve months ago, then configure a Retention Period via Contact Builder.

Answer: A,D

Explanation:
To utilize a Retention Policy for a data extension that stores web behavior data, two methods are possible. One is to delete data from the data extension prior to twelve months ago, then configure a Retention Period via Contact Builder. This will allow the data extension to keep only the data from the previous twelve months and delete any older data automatically. The other method is to replace the current data extension with a new data extension configured with a Retention Period. This will create a new data extension with the same fields and settings as the old one, but with a Retention Period enabled. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_co_data_retention_policies.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_co_create_a_new_data_extension_from_an_existing_data_extension.htm&type=5

NEW QUESTION # 65
A financial services customer wants to send email to customers who log in for the first on a new IP. This message should be deployed as fast as possible due to its sensitive content. The message contain information related to the login IP.
What should a consultant recommend to deploy the email?

A. Use the Transactional Messaging API.
B. Use a User-Initiated Emails Interaction.
C. Inject the subscriber into a Journey.
D. Execute a Triggered Emails Interaction.

Answer: A

Explanation:
The Transactional Messaging API can be used to send email to customers who log in for the first time on a new IP. The Transactional Messaging API allows for fast and reliable delivery of transactional messages, such as password resets, order confirmations, or account alerts. The message can include information related to the login IP by using personalization strings or AMPscript variables. Reference: https://developer.salesforce.com/docs/marketing/marketing-cloud/guide/transactional-messaging-api.html https://developer.salesforce.com/docs/marketing/marketing-cloud/guide/transactional-messaging-personalization.html

NEW QUESTION # 66
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2026 The Best Salesforce MCC-201: Marketing Cloud Connect Essentials Exam Actual Questions

Reliable MCC-201 Braindumps | New MCC-201 Test Topics

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q61-Q66):

Pass Guaranteed 2026 Salesforce High Hit-Rate MCC-201: Marketing Cloud Connect Essentials Exam Actual Questions

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